Kancil Awards

The Malaysian Advertising Awards

Kancil Awards 2008 Winners


Golden Kancil
Anti Drink & Drive Campaign - Wheelchair, BBDO/Proximity Malaysia


Agency of the Year
Saatchi & Saatchi


Advertiser of the Year
Colgate-Palmolive (Malaysia) Sdn Bhd


Young Creative Award
Gary Lim, Willeon Leong, BBDO/Proximity Malaysia


Chairman’s Award
Y Bhg Datin Linda Ngiam


Kancil Platinum Award
The Edge Communication



Film top
Article Title
1.0 Film - Bronze - Cinema, BBDO/Proximity
1.0 Film - Bronze - Fire Extinguisher, Naga DDB/Rapp Collins
1.0 Film - Bronze - Husband to Friend, JWT
1.0 Film - Bronze - Lizardman, Lowe & Partners
1.0 Film - Merit - BMW Shorties Army, Slipknot Sdn Bhd
1.0 Film - Merit - Durian, McCann Erickson
1.0 Film - Merit - Kesal, DraftFCB Sdn Bhd
1.0 Film - Merit - Motorbike, Creative Juice/SIL
1.0 Film - Merit - Sprikler, Naga DDB/Rapp Collins
1.0 film - Merit - Wong Fei Hong, Leo Burnett Advertising
1.0 Film - Silver - Bike, McCann Erickson
1.0 Film - Silver - Fish, Euro RSCG Partnership
1.0 Film - Silver - Old Lady, Naga DDB/ Rapp Collins
1.0 Film - Silver - Swing, Naga DDB/Rapp Collins
Print top
Article Title
2.0 Print - Bronze - Park, Saatchi & Saatchi
2.0 Print - Bronze - Soft Bread, JWT
2.0 Print - Gold - Bushman & Eskimo, BBDO/Proximity
2.0 Print - Gold - Husky & Camel, BBDO/Proximity
2.0 Print - Gold - Mountain Goat & Crocodile, BBDO/Proximity
2.0 Print - Gold - Psycho, Saatchi & Saatchi
2.0 Print - Merit - Catapult Launcher, Y&R Malaysia
2.0 Print - Merit - Cats-Impotence, Ogilvy Malaysia
2.0 Print - Merit - Cymbals, Naga DDB/Rapp Collins
2.0 Print - Merit - Drums, Naga DDB/Rapp Collins
2.0 Print - Silver - Affair, Saatchi & Saatchi
2.0 Print - Silver - Alley, Saatchi & Saatchi
2.0 Print - Silver - Candlestick, Saatchi & Saatchi
2.0 Print - Silver - Stop, Saatchi & Saatchi
2.0 Print - Silver - Toilet, Saatchi & Saatchi
Posters top
Article Title
3.0 Poster - Merit - Alphorn, Naga BBD/Rapp Collins
3.0 Posters - Bronze - Cymbals, Naga DDB/Rapp Collins
3.0 Posters - Bronze - Drums, Naga DDB/Rapp Collins
3.0 Posters - Bronze - Price Slash, BBDO/Proximity
3.0 Posters - Bronze - Soft Bread, JWT
3.0 Posters - Gold - Bushman & Eskimo, BBDO/Proximity
3.0 Posters - Gold - Husky & Camel, BBDO/Proximity
3.0 Posters - Gold - Mountain Goat & Crocodile, BBDO/Proximity
3.0 Posters - Gold - Psycho, Saatchi & Saatchi
3.0 Posters - Merit - Catapult Launcher, Y&R
3.0 Posters - Merit - Cats Impotence/ Ogilvy Malaysia
3.0 Posters - Merit - Green, BBDO/Proximity
3.0 Posters - Merit - Hadache, Ogilvy Malaysia
3.0 Posters - Merit - Knowledge, Leo Burnett Advertising
3.0 Posters - Merit - Tank, TBWA/ISC
3.0 Posters - Silver - Affair, Saatchi & Saatchi
3.0 Posters - Silver - Alley, Saatchi & Saatchi
3.0 Posters - Silver - Candlestick, Saatchi & Saatchi
3.0 Posters - Silver - Park, Saatchi & Saatchi
3.0 Posters - Silver - Stop, Saatchi & Saatchi
3.0 Posters - Silver - Toilet, Saatchi & Saatchi
3.0 Posters - Sliver - Flasher Flood, Ogilvy Malaysia
Outdoor top
Article Title
4.0 Billboards - Merit - Reverse Staircase, JWT
Innovative Media top
Article Title
5.0 Innovative Media - Bronze - Beads, Creative Juice/SIL
5.0 Innovative Media - Bronze - Brick, BBDO/Proximity
5.0 Innovative Media - Bronze - Skydancers, JWT
5.0 Innovative Media - Gold - Wheelchair, BBDO/Proximity
5.0 Innovative Media - Merit - Max Reflection, DraftFCB
5.0 Innovative Media - Merit - The Pepsi Longest Football Dribble, BBDO/Proximity
5.0 Innovative Media - Merit - Underwater Camera Shop, BBDO/Proximity
5.0 Innovative Media - Merit - Widescreen, BBDO/Proximity
5.0 Innovative Media - Silver - Distractions, Naga DDB/Rapp Collins
5.0 Innovative Media - Silver - Drawers, Lowe & Partners
Non-publication Print top
Article Title
6.0 Point-of-sale - Gold - Grater, Potato Peeler, Fruit Peeler, Lowe & Partners
6.0 Point-of-sale - Gold - Nike Flywire, IF Interactive
6.0 Point-of-sale - Merit - Growing Coin, JWT
6.0 Point-of-sale - Merit - Name Cards, BBDO/Proximity
6.0 Point-of-sale - Silver - Flasher Flood, Ogilvy Malaysia
6.0 Point-of-sale - Silver - Fruit Peeler, Lowe & Partners
6.0 Point-of-sale - Silver - Grater, Lowe & Partners
6.0 Point-of-sale - Silver- Potato Peeler, Lowe & Partners
6.1 Brochures, annual reports, calendars, etc - Merit - Flipbook, BBDO/Proximity
Design top
Article Title
7.0 Graphic Design - Bronze - Knowledge, Leo Burnett Advertising
7.0 Graphic Design - Bronze - Name Cards, BBDO/Proximity
7.0 Graphic design - Gold - Flasher Flood, Ogilvy Malaysia
7.0 Graphic Design - Merit - Inspiring Notebook, Naga DDB/Rapp Collins
7.0 Graphic Design - Merit - Kangaroo, BBDO/Proximity
7.0 Graphic Design - Merit - The Art of Light, McCann Erickson
7.1 Packaging - Bronze - Openers, Ogilvy Malaysia
7.1 Packaging - Merit - Body Bag, Creative Juice/Sil
Direct top
Article Title
8.0 Flat Mail - Bronze - Celebrity Wedding Cards - Y&R Malaysia
8.1 Dimensional Mail - Bronze - Body Bag, Creative Juice/SIL
8.1 Dimensional Mail - Merit - The Art of Light, Mccann Erickson
Internet & Interactive Media top
Article Title
9.0 Online Advertising - Bronze - Harp, Rapp Collins
9.0 Online Advertising - Bronze - Smooth Legs, BBDO/Proximity
9.0 Online Advertising - Bronze - Wave, BBDO/Proximity
9.0 Online Advertising - Merit - Adidas Euro 2008, MediaCliQ
9.0 Online Advertising - Merit - Change, Compass Interactive
9.0 Online Advertising - Merit - Cold Mist, BBDO/Proximity
9.0 Online Advertising - Merit - Compete, Compass Interactive
9.0 Online Advertising - Merit - Consequence 1:Body, Bozell Worldwide
9.0 Online Advertising - Merit - Consequence 3: Children, Bozell Worldwide
9.0 Online Advertising - Merit - Dulux Weathershield, BBDO/Proximity
9.0 Online Advertising - Merit - Frostbite, Ogilvy Malaysia
9.0 Online Advertising - Merit - Jump, Compass Interactive
9.0 Online Advertising - Merit - Let there be light, Rapp Collins
9.0 Online Advertising - Merit - Live 100percent Widget, IF Interactive
9.0 Online Advertising - Silver - Scrollbar, BBDO/Proximity
9.0 Online Advertising - Silver - Speed Camera, BBDO/Proximity
9.1 Websites - Bronze - "Those Bloody Creative Chinese People", Ogilvy Malaysia
9.1 Websites - Bronze - C Things Differently, Immerse Communications
9.1 Websites - Bronze - Canongoesgreen.com, Dentsu/IF
9.1 Websites - Bronze - Looking for Mr. Big Idea, XM Malaysia
9.1 Websites - Bronze - man/if /esto, IF interactive
9.1 Websites - Bronze - whatismtou.com, Dentsu/IF
9.1 Websites - Merit - BBDO.com.my, BBDO/Proximity
9.1 Websites - Merit - Clap, BBDO/Proximity
9.1 Websites - Merit - Colours, Arachnid
9.1 Websites - Merit - Heineken 'Swipe', Ogilvy Malaysia
9.1 Websites - Merit - Hotlink Friendster, BBDO/Proximity
9.1 Websites - Merit - Listerine "Mouthsicals", IF Interactive
9.1 Websites - Merit - Live 100percent, IF Interactive
9.1 Websites - Merit - Nokia KungFu Showdown, Leo Burnett Advertising
9.1 Websites - Merit - Reef Check Underwater Adventure, XM Malaysia
9.1 Websites - Merit - The Fuel-Efficient Engine, Arachnid
9.1 Websites - Merit - Unleash, Compass Interactive
9.1 Websites - Silver - ClayClam, BBDO/Proximity
9.2 Email Marketing - Bronze - Unzip, Compass Interactive
9.2 Email Marketing - Silver - Fastest Launch, XM Malaysia
9.4 Open - Bronze - Nike Flywire, IF Interactive
9.4 Open - Gold - C Things Differently, Immerse Communications
9.4 Open - Merit - ESPN / ING Speedster, IF Interactive
Campaigns top
Article Title
10.0 - Films - Merit - Dive/Weight/Gymnastic, Naga DDB/Rapp Collins
10.0 - Films - Merit - Fire Extinguisher/Sprinkler, Naga DDB/Rapp Collins
10.0 - Films - Merit - Lightbulb/Car/Cinema, BBDO/Proximity
10.0 - Films - Silver - Old Lady/Swing, Naga DDB/Rapp Collins
10.1 Print - Bronze - Alphorn/Cymbals/Drum, Naga DDB/Rapp Collins
10.1 Print - Gold - Affair/Candlestick/Liberty/Psycho, Saatchi & Saatchi
10.1 Print - Gold - Bushman & Eskimo/Husky & Camel/Mountain Goat & Crocodile, BBDO/Proximity
10.1 Print - Silver - Alley /Toilet / Park, Saatchi & Saatchi
10.1 Print - Silver - Stop/Traffic Light/Roadworks/Cliff, Saatchi & Saatchi
10.2 Poster -Silver - Alley /Toilet / Park, Saatchi & Saatchi
10.2 Posters - Gold - Bushman & Eskimo/Husky & Camel/Mountain Goat & Crocodile, BBDO/Proximity
10.2 Posters - Merit - Alphorn/Cymbals/Drum, Naga DDB/Rapp Collins
10.2 Posters - Silver - Affair/Candlestick/Liberty/Psycho, Saatchi & Saatchi
10.2 Posters - Silver - Ball Point/Felt Tip/Fountain Pen, Saatchi & Saatchi
10.2 Posters - Silver - Stop/Traffic Light/Roadworks/Cliff, Saatchi & Saatchi
10.4 Innovative Media - Merit Escaped Convict "Live Stunt/Bus Stop/LRT/Street", Naga DDB/Rapp Collins
10.6 Design - Silver - Ball Point / Felt Tip / Fountain Pen, Saatchi & Saatchi
10.8 Digital - Merit - BMW Shorties, Slipknot Sdn Bhd
10.8 Digital - Merit - EcoYouth, Arachnid Sdn Bhd
10.8 Digital - Merit - Soh Hem Sem, Arachnid
10.9 Multimedia - Bronze - The Big MINI Tease, BBDO/Proximity
10.9 Multimedia - Merit - Escaped Convict "Live Stunt/You Tube/Bus Stop/LRT/Street", Naga DDB/Rapp Collins
10.9 Multimedia - Merit - Lizardman, Lowe & Partners
Craft top
Article Title
11.0 Art Direction - Bronze - Alley, Saatchi & Saatchi
11.0 Art Direction - Bronze - Catapult Launcher, Y&R Malaysia
11.0 Art Direction - Bronze - SWARM, McCann Erickson
11.0 Art Direction - Gold - Ball Point/Felt Tip/Fountain Point, Saatchi & Saatchi
11.0 Art Direction - Gold - Bushman & Eskimo, BBDO/Proximity
11.0 Art Direction - Gold - Husky & Camel, BBDO/Proximity
11.0 Art Direction - Merit - Candlestick, Saatchi & Saatchi
11.0 Art Direction - Merit - Garden, Leo Burnett Advertising
11.0 Art Direction - Merit - Knowledge, Leo Burnett Advertising
11.0 Art Direction - Silver - Affair, Saatchi & Saatchi
11.0 Art Direction - Silver - Candlestick, Saatchi & Saatchi
11.0 Art Direction - Silver - Mountain Goat & Crocodile, BBDO/Proximity
11.0 Art Direction - Silver - Park, Saatchi & Saatchi
11.0 Art Direction - Silver - Psycho, Saatchi & Saatchi
11.0 Art Direction - Sliver - Flasher Flood, Ogilvy Malaysia
11.1 Copywriting in English - Bronze - Looking for Mr. Big Idea, XM Malaysia
11.1 Copywriting in English - Merit - Sarong, Krakatua
11.2 Copywriting in Bahasa Malaysia - Bronze - Lagu Harmoni, Ogilvy Malaysia
11.2 Copywriting in Bahasa Malaysia - Merit - Hatiku Dicuri, Ogilvy Malaysia
11.2 Copywriting in Bahasa Malaysia - Merit - Luar Dan Dalam, BBDO/Proximity
11.3 Copywriting in Chinese - Bronze - "Those Bloody Creative Chinese People", Ogilvy Malaysia
11.3 Copywriting in Chinese - Bronze - Consequence Campaign, Bozell Worldwide
11.3 Copywriting in Chinese - Merit - Business, Naga DDB/Rapp Collins
11.3 Copywriting in Chinese - Merit - Love, Naga DDB/Rapp Colins
11.3 Copywriting in Chinese - Merit - Prisoner, Ogilvy Malaysia
11.4 Typography - Merit - Knowledge, Leo Burnett Advertising
11.5 Illustration - Bronze - Stand Off, Creative Juice/SIL
11.5 Illustration - Silver - Looking for Mr. Big Idea, XM Malaysia
11.6 Photography - Bronze - Affair, Saatchi & Saatchi
11.6 Photography - Bronze - Psycho, Saatchi & Saatchi
Radio top
Article Title
12.0 Singles in English - Gold - Brushing, Y&R Malaysia
12.0 Singles in English - Silver - Distraction, Naga DDB/Rapp Collins
12.01 Singles in Bahasa Malaysia - Bronze - KLCC, BBDO/Proximity
12.01 Singles in Bahasa Malaysia - Bronze - Sampan, BBDO/Proximity
12.01 Singles in Bahasa Malaysia - Merit - Burung Kakak Tua, Y&R/Paragon Communications
12.01 Singles in Bahasa Malaysia - Merit - KENANGAN MANIS 2, McCann Erickson
12.01 Singles in Bahasa Malaysia - Merit - Pedas Zas, AMP Radio Networks
12.01 Singles in Bahasa Malaysia - Silver - Melekat, Y&R Malaysia
12.01 Singles in Bahasa Malaysia - Silver - Rasuk, Y&R/Paragon Communications
12.02 Singles in Chinese - Bronze - Interview, Mega Advertising Sdn Bhd
12.02 Singles in Chinese - Bronze -Shopping, Grey Kuala Lumpur
12.02 Singles in Chinese - Merit - Boy Friend, AMP Radio Networks
12.02 Singles in Chinese - Merit - Caring is the Best Nutrient, 180 Degree Strategic Communications Sdn Bhd
12.02 Singles in Chinese - Merit - Mini Skirt, AMP Radio Networks
12.02 Singles in Chinese - Merit - Save, BBDO/Proximity
12.02 Singles in Chinese - Merit -Singing Contest, AMP Radio Networks
12.03 Singles in Tamil - Bronze - Don't Cry, DraftFCB Sdn Bhd
12.03 Singles in Tamil - Bronze - New Planet, Naga DDB/Rapp Collins
12.12 Campaign in Bahasa Malaysia - Merit - AKU BUKAN KRIMER MAHAL - 1/2/3/4/5/6, McCann Erickson
12.12 Campaign in Chinese - Bronze - Boy Friend/Mini Skirt/Singing Contest, AMP Radio Networks
12.22 Copywriting in Bahasa Malaysia - Merit - AKU BUKAN KRIMER MAHAL 3, McCann Erickson
12.22 Copywriting in Bahasa Malaysia - Merit - KENANGAN MANIS 2, McCann Erickson
12.22 Copywriting in Bahasa Malaysia - Merit - Pedas Zas, AMP Radio Networks
12.23 Copywriting in Chinese - Merit - Boyfriend, AMP Radio Networks
12.23 Copywriting in Chinese - Merit - Interview, Mega Advertising
12.23 Copywriting in Chinese - Merit - Mini Skirt, AMP Radio Networks
12.23 Copywriting in Chinese - Merit - Mmm Soon, Mega Advertising
12.23 Copywriting in Chinese - Merit - Shopping, Grey Kuala Lumpur
12.23 Copywriting in Chinese - Merit - What do You Sell?, AMP Radio Networks
12.25 Best Use of Sound - Silver - Brushing, Y&R Malaysia
12.25 Copywriting in Tamil - Bronze - Don't Cry, DraftFCB Sdn Bhd
12.26 Best Use of Music - Merit - Stuck Tune, Y&R Malaysia
Broadcast Craft top
Article Title
13.0 Film Direction - Silver - Husband to Friend, Pegusas Film (Film Production House)
13.4 Music - Bronze - Blobby, Fuse Music + Sound Design
13.4 Music - Silver - Husband to Friend, Fuse Music + Sound Design
13.5 Animation - Merit - Blobby, Superwonderful Films (Animation House)
13.6 Art Direction - Silver - Hands of Hope, Euro RSCG Partnership
Student top
Article Title
14.0 KANCIL STUDENT AWARDS 2008 FULL LIST
Bronze—Chong Chee Ching, Tee Yee Boon, & Chong Chwan Shen, IACT
Bronze—Hanis Azarea Azman, Muhamad Ridzuan DM, The One Academy of Communication Design
Bronze—Lim Fern Fern, Tan Pei Yin, Giam Chung Ken, Tracy Malthew, The One Academy of Communication Design
Bronze—Yvonne Teh Wei Chien, SAITO College
Gold—Choe Ming Tuck, The One Academy of Communication Design
Gold—Ng Bee Nee, 95% The Advertising Academy
Gold—Tan Pei Ven, Lim Kok Wing University Of Creative Technology
Gold—Wong Jin Wei, Tiffany Wong Wen Si, Ng Hui Shien, Tee Yi Ning, The One Academy of Communication Design
Silver—Hafiz Kelana, Ng Li Jia, Liang Chung Yeong, Ani Juliana, The One Academy of Communication Design
Silver—Poon Yan, Tay Fu Wan, Liew Yee Hong, The One Academy of Communication Design)
Special top
Article Title
15.0 Rebel Idea - Distraction, Naga DDB/Rapp Collins
15.0 Rebel Idea - The Pepsi Longest Football Dribble - BBDO/Proximity
15.0 Rebel Idea - Wheelchair, BBDO/Proximity

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