Kancil Awards

The Malaysian Advertising Awards

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HOME RESULTS: 2015 2008 9.0 Online Advertising - Merit - Adidas Euro 2008, MediaCliQ

9.0 Online Advertising - Merit - Adidas Euro 2008, MediaCliQ

Title
adidas Euro 2008

Client
Adidas Malaysia

Product/Service
Desktop Wallpaper

Internet URL
http://www.mediacliq.net/awards/adidas_EURO.html

Art Director
Gary Chin, Tan Chee Weng

Web Designer/Multimedia Designer
Gary Chin, Tan Chee Weng

Programmer
Hilde Wong

Client Service
Koh Boon Ki

Agency Producer
MediaCliQ Sdn Bhd

Rational
The Euro Cup 2008 is a fever that is fueled by the desires of hungry fans. Striving to feed this almost insatiable appetite is an exclusive adidas interactive wallpaper and screen saver.

A countdown timer leads to the launch of the tournament which is then followed by news feeds, tournament standings and scores that are pushed onto the feverish fans’ desktops. The user experience is further enhanced with the adidas synonymous brand building images, the 3 stripes. This interactive widget channels the user experiences in sync with the brand’s objectives and strategies.

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated