Nike Sales Malaysia Sdn Bhd
Wong Wai Mun
Web Designer/Multimedia Designer
Ng Kok Weng, Chan Seow Hoon
Wong May San, Wong Wai Sun
Gearing up to the Olympics, Nike planned a massive re-launch of their Sportswear line to coincide with the grandeur of 080808. The idea was to create an impressive
in-your-face ad that will produce a wow factor with the audience.
The grand scheme was to launch a series of rich media ads that explores the many different styles of NSW. Starting from the ground, each style was shot individually with 2 real life models (a Male and a Female), and the shots were adapted into interactive banners.