Chen Mun Hong, Ooi Lay Min, Chua Kim Hai
The One Academy Communication Design
In order to create buzz, high visibility, talkability, and tremendous free publicity, we are launching numerous strategic guerilla advertising for this purpose. We use theStar newspaper to wrap-around objects such as human being, to cars, building, gigantic globe and finally to airplane. This is to show that theStar covers a wide variety of categories which include Star2, Metro, Classified, Rev, Biz, NIE, R.age and many others.