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HOME RESULTS: 2015 2014 (1.2) Film [Campaign] — MERIT, Durian Bubble Tea / House Opening, Naga DDB Malaysia

(1.2) Film [Campaign] — MERIT, Durian Bubble Tea / House Opening, Naga DDB Malaysia

The owner of the small kopitiam opened the 18th brand of bubble tea shop in an urban neighborhood and invited the Ah Chen the Hong Leong Branch Manager for the opening ceremony. During the opening, the community continue to get his advise about investing and also shop lot opening criteria or even what song they should sing during friend's wedding dinner that show how reputable he is in the community. With the knowledge and advise that Ah Chen have, he believe in helping all the individual among the community. Small Matter, Big Matter. Its matter to Hong Leong SME banking.

The owner of a small kopitiam has invented a new flavor of "Durian Bubble Tea". He wished to have the durian bubble tea to be launch into the market however he is rather confused whether the bubble tea will do good. Coincidently, Hong Leong Branch Manager Ah Chen came into the kopitiam for tea in the afternoon. The owner think it will be a good idea to have him to try the tea and see is whether good enough to promote. Because Ah Chen is a reputable individual in the small town known as knowledgeable about business and banking among the community. After Ah Chen tasted the "Durian Bubble Tea" and he said this could open a franchise.

Title
Durian Bubble Tea / House Opening

Client
Hong Leong Bank Berhad

Product/Service
SME Banking

Creative Director
Tim Koomsorn, Alvin Teoh

Art Director
Hor Yew Pong, Danny Chin

Copywriter
Raphael Ang, Charlotte Lam, Jeremy Ng

Client Service
ST Lee, Adam Liew

Production House
Mojo Film

Agency Producer
Chris Lau, Sharon De Silva

Production House Producer
Jeremy Zainal

Film Director
Barney Chua

Cameraman
Jordan

Director Of Photography
Jordan

Music
Two AM

Announcer
Yew Chin Lai

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated