Kancil Awards

The Malaysian Advertising Awards

Untitled Document

Kancil-Awards 2017_Entrykit_button

Download Entry Kit

 

kancil-awards EDM_button_enter_02

Download Kancil Student
Awards 2017 Brief

 

kancil-awards EDM_button_enter_02

Enter Kancil Student
Awards 2017

 


Kancil Awards YouTube channel View the Kancil Awards 2015 winning entries on YouTube.

 

 

 

 

HOME RESULTS: 2015 2014 (6.1) Radio [Single] — BRONZE, Boss, Astro Radio

(6.1) Radio [Single] — BRONZE, Boss, Astro Radio

ANNR: The Alladdin lighter is not an ordinary lighter. When you light it up, the flame can be as furious as your boss’s anger. Boss: (Very angry) What sort of a person are you? How is it possible that you managed to screw this simple thing up?!!!! ANNR: Later, when your boss found out that his drinking buddy cum the manager was involved… Boss: ( A bit angry) I’ve told you, you are only human, not superman, why did you have to do everything yourself? ANNR: In fact, your boss’s brother-in-law was involved too… Boss: No worries, humans always learn from mistakes. ANNR: In the end, when it came to light that it all stemmed from his sexy secretary’s mistake… Boss: (PACIFYING) We are all human, and human will surely make mistakes, so don’t cry sweet heart! ANNR: Like your boss’s anger, the Alladin lighter’s flame can also be adjusted.


Title
Boss

Client
DKSH Malaysia

Product/Service
Alladdin Lighter

Creative Director
Hoe Kai Yew

Copywriter
Hoe Kai Yew

Client Service
Zech Pharamond

Production House
Astro Radio

Agency Producer
Hoe Kai Yew

Production House Producer
Jimmy Chua, Puteri Balqis

Announcer
Tan Chuan Hui, Ho Soo Wei

Size/Duration of Ad
45 sec

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated