Kancil Awards

The Malaysian Advertising Awards

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HOME RESULTS: 2015 2014 (6.1) Radio [Single] — BRONZE, Wife, Astro Radio

(6.1) Radio [Single] — BRONZE, Wife, Astro Radio

ANNR: The Alladdin lighter is not an ordinary lighter. When you light it up, the flame can as furious as your wife’s anger. Wife: (very angry) Who is that lady who keeps calling you?! Since when did you know her?! ANNR: Later when she found out that the lady’s age is actually double her age… Wife: ( angry) What? You guys just got to know each other and already you have so much to share over the phone? ANNR: And when she found out that the lady’s body is double her size... Wife: ( Cool down) How come all your new friends are so ugly? ANNR: In the end, when you revealed to your wife that the lady is the Asian dealership owner for branded handbags, and the lady’s wealth is few hundred times more than hers... Wife: So… when are you going to introduce her to me? ANNR: like your wife’s anger, the Alladin lighter’s flame can also be adjusted.


Title
Wife

Client
DKSH Malaysia

Product/Service
Alladdin Lighter

Creative Director
Hoe Kai Yew

Copywriter
Hoe Kai Yew

Client Service
Zech Pharamond

Production House
Astro Radio

Agency Producer
Hoe Kai Yew

Production House Producer
Jimmy Chua, Puteri Balqis

Announcer
Tan Chuan Hui, Nicole Chong Siow Theen

Size/Duration of Ad
45 sec

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated