Kancil Awards

The Malaysian Advertising Awards

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HOME RESULTS: 2015 2014 (2.3) Craft [Illustration] — BRONZE, Think Things, Rapp

(2.3) Craft [Illustration] — BRONZE, Think Things, Rapp

The Secret Book to Great Ideas
Is it possible to be more creative? Two planners, from two different parts of the world, decided they would democratise the creative process. Over coffee, over Skype and across different agency networks, they created a set of pithy methodologies and unusual approaches. Each one tested on real time advertising briefs with leading marketers and agency professionals. Each one refined and retested until it was impossible to improve them any further.Five years, five continents, and many remarkable campaigns later, these idea cards were put together in the form you now gaze upon.

But These are No Ordinary Idea Cards
They survived some of the world's harshest and most unforgiving idea-creating environments. They helped create iconic campaigns you may or may not recognise. Treat each card with respect. Use them well. Indeed, whether you're a student, lecturer, marketing executive, or somebody in the business of creating ideas, Think Things can help anyone ideate like a big ad agency.

 

Title
Think Things

Client
Lau Su Lin

Product/Service
Think Things

Creative Director
Edward Ong, Jeff Ooi

Art Director
Lena Lim

Copywriter
Lau Su Lin, Edward Ong

Designer
Lena Lim

Client Service
CP Ho, Koh Kim Hwa

Illustrator
Erika Lee, Walter Teoh, Lena Lim, Justine Yan

Typographer
Lena Lim

Print Producer
Moey Huey Ling

Color Separation
Pioneer Graphic Scanning

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated