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HOME RESULTS: 2015 2014 (4.4) Design [Open - Includes POS/Poster] — BRONZE, Christmas Lights, Rapp

(4.4) Design [Open - Includes POS/Poster] — BRONZE, Christmas Lights, Rapp

Task
Create an agency greeting card that:
- Demonstrated our ability, as CRM specialists, to develop highly targeted solutions
- Won't end up in the bin after the celebrations

Solution
Custom made Christmas Lights
- Designs were based on our clients' individual personality/likes
- Each bulb hand-painted and marked as a number in the collection

Results
- 3 new business leads
- Invitation to bid for a multinational oil and gas business
- Our FB page recorded an all-time high for 2012 in terms of reach, viral ability and engagement
- More importantly, we showed that DM could be just as relevant in a digital world

Title
Christmas Lights

Client
RAPP (M) Sdn Bhd

Product/Service
RAPP (M) Sdn Bhd

Creative Director
Edward Ong, Jeff Ooi

Art Director
Chan Guay Chin, Walter Teoh, Jeff Ooi

Copywriter
Edward Ong

Designer
Calvin Hui

Ilustrator
Erika Lee, Walter Teoh, Maman Rosnan, Shieko, Radzi Ali, Huey Ling, Wang Soo Fun, Justine Yan, Mat Arif, Calvin Hui

Typographer
Calvin Hui

Photographer
Jeremy Song

Print Producer
Moey Huey Ling

Color Separation
Pioneer Graphic Scanning

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated