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HOME RESULTS: 2015 2014 (3.3) Design [Corporate and Brand Identity] - MERIT, Palliative Care logo, RAPP

(3.3) Design [Corporate and Brand Identity] - MERIT, Palliative Care logo, RAPP

Brief
How do you start conversations about end of life care when most people don't want to talk about death and dying?

Solution
We created a symbol to represent dying with dignity - a graphic language that transcends language, cultural and religious barriers. By making palliative care more visible, and more accessible, we hope to help improve the quality of life for patients - and their families - facing life-limiting illnesses.

Title
Palliative Care logo

Product / Service
Palliative care

Client
Hospis Malaysia

Executive Creative Director
Edward Ong

Creative Director
Jeff Ooi

Art Director
Lena Lim, Walter Teoh, Jeff Ooi

Copywriter
Edward Ong / Darren Lee

Designer
Lena Lim

Client Service
CP Ho, Kim, Wing, Wai Yee

Illustrator
Lena Lim

Typographer
Lena Lim

Photographer
Sok Lin

Photography Studio
StudioDL

Print Producer
Moey Huey Ling

Color Separation
Pioneer Graphic Scanning

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated