Kancil Awards

The Malaysian Advertising Awards

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HOME RESULTS: 2015 2014 (14.1) Entertainment & Branded Content - BRONZE, Art of OLDTOWN, Spin Communications

(14.1) Entertainment & Branded Content - BRONZE, Art of OLDTOWN, Spin Communications

Brief
To establish OLDTOWN White Coffee as the pioneers of white coffee in a cluttered market.

Solution
We turned art tourism into a medium, using the origins of white coffee - Ipoh's Old Town - to celebrate the originality and authenticity of OLDTOWN's white coffee recipe.

Title
Art of OLDTOWN

Product / Service
OLDTOWN White Coffee

Client
White Cafe Sdn Bhd

Executive Creative Director
Teh Le Vin

Client Service
Choo Lee Peng, Phang Li Jun, Jason Kok

Art Director
CS Chong

Copywriter
Josh Tan

Illustrator
Ernest Zacharevic

Kristine Ong (MindShare), Tan Kang Wei (MindShare), Chee Yih Yang (Text100), Salina Salleh (Text100), Douglas Jansz (The Idea Hut), Wee Lin Yi (The Muzes), Tan Wei Ming

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated