Kancil Awards

The Malaysian Advertising Awards

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HOME RESULTS: 2015 2014 (11.8) Film Craft [Scriptwriting - Only English] - MERIT, It is ok. We are family, Next Digital Kuala Lumpur

(11.8) Film Craft [Scriptwriting - Only English] - MERIT, It is ok. We are family, Next Digital Kuala Lumpur



Brief 
For Merdeka, brands often reminisce about the past. But after a tough year, we wanted Malaysians to smile for the present instead. 

Solution 
We drew inspiration from a uniquely Malaysian habit: greeting strangers like family. We chose an outsider's perspective to highlight this practice, which has been so ingrained, we tend to miss its significance.

Title 
It is ok. We are family

Product / Service 
Merdeka 2014

Client 
Maxis Berhad

URL 
http://ideacafe.org/2014/its_ok_were_family/

Executive Creative Director
Efrain Lopez

Creative Director
Tang Wai Hoong

Art Director
Boyle Wong, Brandon Lee

Copywriter
Christopher Greenough, Tim Sharp, Tang Wai Hoong, Ivan Yeo

Programmer
Sharoh Yip, Muhammad Hatta Bin Zainal, Jason Chee, Bryan Dewitt

Client Service
Vic Sithasanan, Janet Teo, Goon Chee Hung, Rana El Habr

Production House
Superwonderful Films Sdn Bhd

Production House Producer
Sunita Petrus

Film Director
Eric Yap Boon Leong

Cameraman
Ricky Lim Kok Foo

Music
Maveriq Asia

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated