Deervid vs Golion
Product / Service
Kancil Call For Entries 2015
This year, Y&R Malaysia is tasked to come up with the theme for Kancil Awards 2015.
Our idea? Deervid vs. Golion, a word play based on the analogy of David and Goliath. The whole concept is to show that being a small, local award show doesn’t mean our standards are any less than international giants, like Cannes Lions. To demonstrate that, our Call for Entry booklet is designed with Malaysia’s past Cannes Lions winners in mind. Each page is a replica of their award-winning works, with a twist of our own. Accompanied by content that challenges Malaysian creatives to enter their ideas to the Kancil Awards 2015. Because ultimately, we CAN take on the giants.
Executive Creative Director
How Wei Zhong, Nicole Sue Tan, Joshua Tay, Gigi Lee
Claira Chan, Edward Ong
How Wei Zhong, Nicole Sue Tan, Law Kok Yew, Alvin Lim, Puee Swee, Joshua Tay, Sylvia Teoh, Sim Ee Pei, Wei Bin Liew, Amirah Othman
Puee Swee, How Wei Zhong, Nicole Sue Tan, Law Kok Yew, Alvin Lim, Cue Art, Joshua Tay, Sylvia Teoh, Sim Ee Pei, Wei Bin Liew, Amirah Othman
Nicole Sue Tan, How Wei Zhong
How Wei Zhong, Gigi Lee
Lois Leng, J. Matthews
Illustration page 7 & 8 by BBDO Proximity Malaysia & TBWA Malaysia