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HOME RESULTS: 2015 (12.9) ENTERTAINMENT & BRANDED CONTENT [Live Experience] - BRONZE, Wall's 'Medicine Man', TBWA Kuala Lumpur

(12.9) ENTERTAINMENT & BRANDED CONTENT [Live Experience] - BRONZE, Wall's 'Medicine Man', TBWA Kuala Lumpur

Title
Wall's 'Medicine Man'

Product / Service
Wall's Ice Cream

Client
Unilever Malaysia

Brief
With its new tagline, Goodbye Serious (or ""Serius? Apatu?"" in Bahasa Malaysia), Wall's wanted to remind its fans to chill out, no matter what everyday life brings, in a cheeky on-ground way.

Solution
We introduced Pak Man, a Medicine Man who swears he has the perfect remedy for heatiness, a condition that plagues city dwellers due to lifestyle stress factors, hot, humid weather and overly spicy food. It's not a magical ointment or spell...but something much cooler and creamier.

Others
Sa'ad Hussein (CCO)

Executive Creative Director
VJ Anand

Others
Lay Jian-Yi (ACD)

Others
Shune (CGH)

Designer
Amirul Halim

Copywriter
Nor Marlia Mohd Padzil

Client Service
Judy Wong, Toh Joe Yee

Agency Producer
Fabian Lum

Production House
Sixtymac Production

 

Results: 2015

Golden Kancil

kuchinghappy
Kucing Happy, Fishermen Integrated

Kancil For Good

samasama
Sama-Sama, Fishermen Integrated

Advertiser of the Year

advertiseroftheyear
BSN

Young Kancil
24 Hours Winners 

Olivia Ariferiani / Abiseshana Mohan / Carmen Cheong,
TBWA KL


Gold Winners

gold-tapirCut a tree. Kill a life - Tapir, Y&R Malaysia


gold-evereadybookofplayEveready Book Of Play,
TBWA KL


gold-kuchinghappyKucing Happy,
Fishermen Integrated


gold-kuchinghappySama-Sama,
Fishermen Integrated